Now, That’s What We Call a Hat Trick!

Ford F-150 SVT Raptor, Flex and Shelby GT500® – everybody wants these vehicles, including the editors of Edmunds Inside Line. For the 2010 Inside Line Editors Most Wanted Awards, F-150 SVT Raptor and Flex with EcoBoost™ snagged honors for Overall Excellence, and Shelby GT500 was named this year’s Instant ...

Blue on Blue… Without the Heartache

The 2010 Ford Taurus and the 2010 Ford F-Series Super Duty have earned Kelley Blue Book’s kbb.com Best Resale Value Awards for the full-size car and full-size pickup categories respectively. The awards, announced Dec. 1 at the L.A. Auto Show, honor vehicles expected to maintain the greatest proportion of ...

Do ‘Pregnant’ Computer Models Crave Pickles and Ice Cream?

“Pregnant” computer crash test models have it easy – no morning sickness or labor pains or worries about their butts looking too big in those maternity jeans, because they’re always seated. Then again, going through crash simulations over and over again can’t be any fun. At least it serves ...

Pony Up on Fuel Economy

If you think you can’t have pulse-quickening power and acceleration as well as good fuel economy, you’ve got another think coming. The 2011 Ford Mustang puts 305 high-performance horses in the hands of V-6 coupe buyers with a new all-aluminum dual-overhead cam (DOHC) engine that delivers a projected 30 ...

Who Pulled Out the Stops in 2009?

They’ll be telling this story to their children and grandchildren… Six months ago, 100 socially vibrant trendsetters each got behind the wheel of a Ford Fiesta and hit the road. They shared their adventures through www.fiestamovement.com, generating more than 5.7 million YouTube views, more than 710,000 Flickr views and ...

Who’s Your Fave?

On the eve of the Los Angeles Auto Show, Ford will celebrate all things Fiesta Movement-related – the agents, social media and, of course, the Ford Fiesta – during an awards celebration at the Palladium in West Hollywood. Among the awards categories will be a viewer’s favorite, with fans and ...

Sometimes the Choices are So Good You Can’t Pick Just One

The 2010 Ford Flex and the award-winning 2010 Ford Fusion Hybrid have been named 2010 All-Stars by AUTOMOBILE Magazine, one of America's leading automotive lifestyle publications. The AUTOMOBILE Magazine All-Stars are chosen by the AUTOMOBILE Magazine staff, its worldwide bureau chiefs and its contributors, following an intensive test drive ...

Sometimes the Choices are So Good You Can’t Pick Just One

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The 2010 Ford Flex and the award-winning 2010 Ford Fusion Hybrid have been named 2010 All-Stars by AUTOMOBILE Magazine, one of America’s leading automotive lifestyle publications.

The AUTOMOBILE Magazine All-Stars are chosen by the AUTOMOBILE Magazine staff, its worldwide bureau chiefs and its contributors, following an intensive test drive of the year’s most innovative and important new cars. Winners are selected based on design, value and performance, driving enjoyment and the vehicle’s ability to redefine an existing category or create a new market segment.

The 2010 Ford Flex: Turning heads today and tomorrow
This year marks the second consecutive win for the Ford Flex. Last year, AUTOMOBILE Magazine described the 2009 model as a “class act among people movers.”

In addition to being named one of AUTOMOBILE Magazine’s 2010 All-Stars, the 2010 Ford Flex was recently singled out for the 2009 “Collectible Vehicle of the Future” award from the Friends of the National Automotive History Collection (NAHC). Members of the organization, which supports the world-famous automotive collection at the Detroit Public Library, predict Flex will be the vehicle most likely to turn heads at the Woodward Dream Cruise of 2034. Ford’s unique crossover has been turning heads since its introduction in 2007.

For 2010, the Flex offers outstanding fuel economy in the full-size crossover segment with 17 mpg city/24 highway and an unsurpassed 20 mpg combined. It also offers a twin-turbocharged, direct-injected 3.5-liter EcoBoost V-6 engine, an auto-fold 60/40 second-row split bench seat, a tilt/telescoping steering wheel and the Ford-exclusive MyKey™ technology, which allows owners to program a maximum top speed – and radio volume – to encourage safe operation by teen drivers.

Banner year for 2010 Ford Fusion Hybrid
2009 has been a banner year for the 2010 Ford Fusion Hybrid. In addition to being named one of AUTOMOBILE Magazine’s 2010 All-Stars, America’s most fuel-efficient midsize sedan was honored as one of CAR and DRIVER magazine’s “10Best” cars for 2010, and the entire Fusion lineup captured the prestigious MOTOR TREND Car of the Year award. The Fusion Hybrid also is a finalist for North American Car of the Year.

Despite the slump in overall industry sales, Fusion sales are at an all-time high for 2009, with the Fusion Hybrid accounting for almost 20 percent of total Fusion retail sales. And more than 60 percent of Fusion sales have been to customers coming from import brands – mostly Toyota and Honda.

Additional awards and accolades for the 2010 Ford Fusion Hybrid include:

  • “Top Safety Pick” rating from the Insurance Institute for Highway Safety
  • 2009 Ward’s Interior of the Year Special Achievement Award for Best Graphic Display for SmartGauge™ with EcoGuide digital instrument cluster
  • Great Car for the Long-haul Salesman by Kelley Blue Book kbb.com
  • Named one of America’s Top 40 New Cars by MOTOR TREND magazine
  • Rated the No. 1 Hybrid Family Sedan by CAR and DRIVER in a recent comparison test by the magazine
  • Named 2009 Editors Choice for Fuel Sipper by CAR and DRIVER
  • Named Best Hybrid for the Money in the Midsize Car segment by cars.com
  • Named one of 2009 Top 10 Green Cars by Kelley Blue Book kbb.com
  • Earned The Detroit News Readers’ Choice Award for “Best Value”

Quotes
“The level of excellence found during our annual All-Stars competition was at an all-time high and the competition was strong, despite the auto industry coming off its worst year in recent history. We whittled down a list of 39 finalists to the 10 All-Stars, and the end results produced a list of true standouts.”
– Jean Jennings, President and Editor-in-chief of AUTOMOBILE Magazine

“For 2010, Ford has equipped the Flex with its much-anticipated EcoBoost™ engine, thereby addressing the Flex’s only weakness – power – and effectively transforming it from a well-rounded family hauler into a large sport wagon. The Flex is unique in a market brimming with compromised, look-alike utility vehicles and is one of the best-handling full-size crossovers on the market.”
– Jean Jennings, President and Editor-in-chief of AUTOMOBILE Magazine

“Its very ordinariness is what makes the Fusion Hybrid an AUTOMOBILE Magazine All-Star. The Fusion Hybrid is not a performance machine, but neither does it feel hobbled or inadequate for daily driving. Perhaps the best thing about it is that, apart from the LCD color screens, you might never know you’re driving a hybrid.”
– Jean Jennings, President and Editor-in-chief of AUTOMOBILE Magazine


Viva Las Mustang!

Viva Las Mustang!

Picture the Las Vegas Strip shut down and abuzz with visitors, casino hoppers and revelers anxiously waiting to witness one of magician Steve Wyrick’s biggest illusions yet. Shackled by the Las Vegas police in the middle of the strip, Wyrick embraces what is about to come. World champion drifter Vaughn Gittin Jr. lights up the tires and suddenly races down the strip in a silver 2010 Mustang and slams right into Wyrick. As the Mustang races out the other side, the driver’s door swings open…

To watch Wyrick, Gittin and the 2010 Mustang perform the seemingly impossible on the Las Vegas Strip, check out the video that includes behind-the-scenes footage from the shoot at www.the2010Mustang.com.

This 10th and final experience is among several dream Mustang experiences Ford has brought to life with ’10 Unleashed. Along with Gittin sliding sideways around Japan, these include consumer Roger Keeney driving blindly, four gamers testing their Need for Speed SHIFT™ in real life at Willow Springs Raceway, and professional skateboarders Pat Duffy and Jake Brown skating the streets of Los Angeles. Each incredible video can be viewed on www.the2010Mustang.com.

Quotes
“My grandfather’s prize possession in life was a 1970 Mustang Mach 1, one of the sickest cars you could imagine. Knowing of my grandfather’s love for the Mustang, I wanted to incorporate the 2010 Mustang into one of my acts and unleash my Mustang side by performing one of my biggest illusions yet on the Las Vegas Strip.”
– Steve Wyrick, Las Vegas magician

“Our goal was to make the final ’10 Unleashed experience something truly unforgettable. To have Vaughn race down the Las Vegas Strip in Spellbinder after kicking off the campaign by drifting the Mustang around Japan was a perfect ending to a great campaign.”
– Steve Ling, N.A. car marketing manager, Ford Motor Company

Blue Book Be Lovin’ Them Some Taurus

The Taurus Blue Book

For the second consecutive year, Ford has captured Kelley Blue Book’s kbb.com “Best Redesigned Vehicle” award, this time for the hot-selling Taurus sedan. Last year, the honor went to the 2009 Ford F-150.

In addition to its expressive, upscale design and engaging driving dynamics, the 2010 Ford Taurus offers an unprecedented array of technologies typically reserved for luxury cars at a price that is affordable. Its impressive standard and available technologies add convenience, connectivity, safety and value for customers. These include Adaptive Cruise Control, Collision Warning with Brake Support, Blind Spot Information System (BLIS®) with Cross Traffic Alert, MyKey™ parental programmability, Ford SYNC® and Voice-Activated Navigation with SIRIUS Travel Link™.

Today’s recognition from Kelley Blue Book’s kbb.com is the latest in a string of accolades for the 2010 Ford Taurus. Earlier this month at the Los Angeles Auto Show, the Taurus was named International Car of the Year, and it received kbb.com “2010 Best Resale Value Award” in the full-size car category. And in January, the 2010 Taurus will serve as the official car of the 2010 International CES (Consumer Electronics Show®) in Las Vegas.

For more information about the 2010 Best Redesigned Vehicle from Kelley Blue Book’s kbb.com, please visit www.kbb.com/best2010redesign.

Quotes
“This is not your father’s Taurus. For us it’s a massive departure. It reinvigorates a brand that everybody wants to be proud of, applaud, and be excited about. It’s the whole package – great value, great build quality and great technology. We at Kelley Blue Book couldn’t help but embrace the new Taurus.”
– James Bell, Executive Market Analyst for Kelley Blue Book’s kbb.com

“What’s amazing about the Taurus is that it just bristles with technology at such a responsible and very acceptable price point. I think that’s what makes it somewhat revolutionary.”
– James Bell, Executive Market Analyst for Kelley Blue Book’s kbb.com

“Just like the 1986 original, the new Taurus is redefining the full-size sedan segment. It is creating a halo effect in our showroom and attracting younger, more diverse customers to the Ford brand.”
– Pei-Wen Hsu, Taurus Marketing Manager